Loom: Move Your Team Forward
Campaigns
Art Direction
The Loom brand design team collaborated with The Furrow to craft a campaign marketing Loom's foundational value props to users unfamiliar with video messaging as a medium. I helped shape the art direction, casting, strategy, and the script, which was produced in-house. This was launched recently on social and paid channels including Youtube and CTV.
Role
Brand Design Lead & Manager
Loom
Ellie Eberly: Product Marketing Manager
Kyle Kelly-Yahner: Copywriter
Stephanie Huynh: Creative Producer
Sarah Olushoga: Senior Brand Designer
Adrienne Lam: Performance Marketing Manager
The Furrow
Seth Eckert: Creative Director
Lead Illustrator: Matt Jameson
Creative Producer: Josh Sadlon
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